GLOBAL IMAGING BRIEF
Why it matters
Demonstrates growing third-party optical innovation aimed at compensating for fixed-lens limitations in compact mobile devices, challenging internal computational zoom algorithms with physical optics.
Sandmarc Brings ‘Optical-Quality’ Superzoom to iPhone
Sandmarc announced a new 96mm telephoto lens accessory for the iPhone, claiming to deliver optical-quality performance at focal lengths typically restricted to digital zoom on smartphones.
Original source
This brief is an original summary based on the cited public source.